Lead by example! Always question the data and analyses presented to you

• When in doubt: ASK!
• When certain: ASK ANYWAY!

Encourage everyone to challenge the data they use and the analyses that they create

• Regularly red-team all steps of the analysis by actively hunting for errors and inconsistencies
•  Do not allow decisions based on instinct or tradition
• “Because we’ve always done it this way” is poison

Make an effort to understand the outcomes of actions

•  Reward acknowledgement and understanding of failures
•  Never become complacent about success: understand why!